Spotify’s Head of Music for sub-Saharan Africa, Phiona Okomu, officially shared the news on Monday, August 7th. The move demonstrates Spotify’s ongoing commitment to equality and diversity in the music industry and the acknowledgment of exceptional female artists from diverse backgrounds.

This recognition allows Teni’s global admirers and music enthusiasts to immerse themselves in her impressive discography, gaining a deeper understanding of her extraordinary talent and significant contributions to the music world.

Phiona Okomu expressed her enthusiasm, stating, “We’re excited to have Teni as our EQUAL Africa program ambassador for August. Her unique musical style, dedication, and growing fanbase make her an inspiration in the African music scene. Celebrating Teni and her journey aligns with our commitment to spotlighting the unique experiences of female artists from across the continent. Her selection as EQUAL Africa ambassador solidifies her position as one of Africa’s leading musical talents.”

Teni’s Musical Impact and Journey

Teni the Entertainer burst onto the scene with her debut single, “Amen,” and later joined Dr. Dolor Entertainment. Her popularity soared with the release of “Fargin” in September 2017. Hit tracks like “Askamaya,” “Case,” remade as “Upgrade,” and “Uyo Meyo” achieved monumental success, with “Askamaya” even making MTVBase’s Top 20 list.

Recognized as YouTube Music’s Trending Artist on the Rise on February 20th, 2019, Teni’s musical prowess consistently delights fans. Her collaborations with local and international artists have garnered widespread acclaim.

Teni’s musical influences include legendary figures like King Wasiu Ayinde, Ebenezer Obey, King Sunny Ade, Osita Osadebe, and Dolly Parton.

A Legacy of Hits and Recognition

Some of Teni’s hit singles include “Wait,” “Askamaya,” “Uyomeyo,” and “Billionaire For You.” Her latest offering, “No Days Off,” part of her upcoming fall 2023 album, has received resounding praise from listeners.

Acknowledged as Most Promising Act to Watch at the Nigeria Entertainment Awards in 2018 and Rookie of the Year at the 2018 Headies Awards, Teni was also crowned Best New Artist at the 2018 Soundcity MVP Awards Festival.

Teni’s recent collaboration with American rapper Dej Loaf, “Please Don’t Go,” amplifies the Afrobeat trend globally, solidifying her reputation for vocal prowess and musical dynamism.

Reflecting on her role as the Spotify EQUAL Africa Ambassador, Teni shared, “To be honest, it’s not easy, but initiatives like the EQUAL Africa program spotlight more female talents, contributing to progress. I’ll continue using my platform to pave the way for opportunities like these, ensuring that more female talents flourish.”

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Sharing the video she wrote;

“Whoever keeps sucking my credit and data, I come against every sucking data spirit IJN”

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I have seen all sorts of absurdity happen at music award ceremonies in Nigeria to make me never watch another one for the rest of my life. Yet, I have not laid eyes on one more deserving of an award as Teniola, who won the Best New Artist award at the Soundcity MVP Awards.

Teni

Although she had some formidable competition (read Peruzzi) in the category, had Teni not won the award it would have been a shame and a travesty indeed. Therefore, Peruzzi’s tweets suggesting that he was hard done by had me confused, like WTF!

To be sure, I respect Peruzzi’s sublime music talent a great deal, and to deny that or to say that he hasn’t made a mark in the industry since signing on to DMW would be nearly as bad as denying Teni the Best New Artist 2018 award. In fact, signing Peruzzi to the DMW platform was another Davido masterstroke that injected new life into the label and Davido’s career. However, Teni was the most worthy of the two acts in my book in Teni’18 and here’s why:

Hit Singles By Teniola VS Peruzzi

Teni released quite a few songs in 2018 and all of them were very well received with “Askamaya” and “Case” being outright hits. This is not counting “Uyo meyo” which was the Crossover Night/New year jam for many people and is almost certain to be a classic tune real quick. Meanwhile, Peruzzi had no personal hit song last year; his biggest offerings were all features.

So, I think he should come and have this debate when he makes his first hit song this year, which is very much within the realm of possibility. In fact, he may already have made that hit song on his Heartwork EP, but if he doesn’t give us, how can we take??

Social Media Clout Of Teniola And Peruzzi

I think Peruzzi, and many other artists, to be fair, can learn a thing or two from Teni’s social media sorcery. Teni has painstakingly built her clout on social media (Instagram in particular), over many months, into a formidable promotion machine for her art.

This incredible organic growth was achieved by consistently coming through with amazing content, always being her authentic self, and engaging with her fans like a pro. Although, Peruzzi’s social media numbers are not shabby at all, his SM is not nearly as powerful as Teni’s.

So, when Peruzzi said he worked harder than the other nominees I wasn’t buying it. I’m sure Peruzzi worked hard last year but was he strategic? Was he as effective in promoting his art as Teni? No.

Numbers Don’t Lie

Peruzzi, in his twitter rant, mentioned that he had earned more money in the last year than the other artists nominated for the award in question, an assertion that may or may not be factual.

Of course, he enjoyed an uptick in bookings after the release of Tubaba’s “Amaka”, still, there’s no way of knowing whether his annual earnings eclipsed Teni’s.

One thing I can tell you for a fact, make that two, is that Teni currently commands a higher performance fee than Peruzzi and she definitely was in higher demand last December, and I believe those two indices are better indicators of their current relative value.

No Cosign!

In case Peruzzi forgot, he is signed to the best record label in Nigeria today, ably led by one of the biggest acts on the continent and one who is never afraid of putting his artists on! DMW is no small matter and Peruzzi would do well to acknowledge the impact of that relationship on his soaring career.

Teni, on the other hand was not put on by any known artist of any import, not even by Niniola, a successful artist in her own rights, whom many still do not know to be Teni’s sister.

Teni has gotten to where she is because of her immense talent and by dint of hard work. So, if Peruzzi, standing on the back of a real African giant still couldn’t match Teni’s accomplishment, then the young woman definitely deserves all the accolade.

In conclusion, I’ll advise that Peruzzi focuses on promoting his recently released Heartwork EP, which I think is a very strong offering with some fire tracks like “Did you”, “Craze”, “Majesty”, “Dina” and that motherfucking “Intro”. Get a solid team and go to work until every Nigerian has heard the amazing music you make, and 2019 just might be the year of Ruzzi. But as far as the year Teni’18 is concerned, Teni owned it.

-TVCONTINENTAL

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