In a move that seems to respond to the recent TAG Heuer-Kith collaboration, Swatch has introduced three new models in its Omega MoonSwatch series, this time focusing on Earth-inspired designs.
Just three months after the launch of the Snoopy MoonSwatch, Swatch has released these new models, drawing inspiration from the view of Earth from above.
Mission on Earth Lava features a bright red hue reminiscent of molten volcanic rock, with an orange chronograph seconds hand, paying homage to the Omega 1968 Speedmaster Moonwatch “Ultraman” model.
Mission on Earth Polar Lights showcases a vivid, almost neon turquoise to represent the aurora borealis. Its dark blue dial is speckled with tiny silver-colored flecks inspired by aventurine glass dials, a popular trend in watchmaking. Each watch in this series has a unique distribution of these flecks.
Mission on Earth Desert offers a more muted beige tone, evoking Earth’s sandy deserts. While it might be the least striking of the three, its subdued colors make it a versatile, everyday watch.
Swatch continues to innovate with its MoonSwatch series, previously exploring planetary themes and now Earth’s natural phenomena. The original MoonSwatches drew inspiration from the planets, with vibrant models like Mission to the Sun in bright yellow and Mission to Neptune in deep blue. The latest Earth models add to Swatch’s diverse and creative portfolio, leaving enthusiasts eager to see where the brand will go next.
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MISSION ON EARTH – DESERT has a greige tone and unique details on its subdials, which pay homage to the Speedmaster Alaska II and III projects. Available from June 15 in selected Swatch stores worldwide. #MoonSwatch #OMEGAxSwatch #Swatch https://t.co/lI51CERuzs pic.twitter.com/ru0x5lA0R6
— Swatch (@Swatch) June 13, 2024
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